We have grown up with Gasco, and now that we are adults, we can affirm that also Gasco has grown up with us.
We have seen the evolution of Gasco, from the housewares shop to the toy store that is nowadays with stores in several cities and also an online shop.
As we did, Gasco has grown up. Today we analyze the results of a good marketing strategy combined with the correct branding strategy.
We transformed this G into a face, illuminated by the illusion and magic from infancy. Then the “Gasconinos” appeared. This Gasconinos, tall and small, dressed up in costumes… Really made a change for Gasco when it comes to advertising.
Gasco is a synonym for entertainment, and even though visual communication is a serious concept, the result always shows happiness, creativity and the positive energy we had when working on it. It is proven that is one of the best activities for the development of kids and adults: Let’s play!
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